Utilizing Social Media to Engage the Community

This session focuses on effective use of social media to engage your constituents and get your message of anti-violence out to the community.

View Full Resource: HTML HTML

VAWnet Summary:

Utilizing Social Media to Engage the Community by Nakia D. Hansen for the National Resource Center on Domestic Violence (August 2011)

This session focuses on effective use of social media to engage your constituents and get your message of anti-violence out to the community. A roadmap of the presentation includes:

  • Overview of the social media landscape
  • Getting started using the POST Method
  • Listening, communicating, and doing it well
  • Engagement for action including an example from Planned Parenthood Federation of America

The recording of Utilizing Social Media to Engage the Community [23:47] is available at: http://bwjp.ilinc.com/join/yvkxhvr

Presented by Ms. Nakia D. Hansen, JD, Director of Social Media Strategy, the College Board
Nakia D. Hansen is the Director of Social Media Strategy for the College Board, a nonprofit, mission-driven organization committed to excellence and equity in education. Trained in the law and committed to social justice, Nakia focuses on strengthening online communities around brand personality, products, and ideals while integrating content, interactive tools and authentic voice in successful social media campaigns. A self-described social media junkie, Nakia is active on Twitter, Facebook, LinkedIn, Foursquare, Tumblr, and Instagram. She is also a contributing columnist for an online magazine covering women, global culture, news, style and music.

Associated Files:

Distribution Rights

Please contact the author for information regarding copyright permissions.